Are Your Ads Breaking the Rules?

Advertising can attract attention and clients. But if you’re not careful, it can also bring you something you don’t desire: a TREC complaint. Learn the advertising dos and don’ts to keep from violating real estate advertising rules and stay compliant with advertising standards of the Real Estate License Act (RELA), TREC, and the NAR Code of Ethics. We’ll also cover applicable federal laws and regulations to help you stay out of trouble.

Topics include:

• what is considered an advertisement, and what is considered deceptive and misleading
• a review of the guidelines for complying with the advertising rules set forth in the Real Estate License Act, the TREC advertising rules, and Article 12 of the Code of Ethics
• the proper way to advertise using team names and assumed names

1 Hour CE, TREC #49329, Instructor: Charmaine Buyers